Navita | Mobility | Mobile app development

Consumer Applications

Applications for the end user

Since 2007, the applications market for mobile/smartphones has been growing at 140% annually, and it's estimated that by the end of 2013, the applications market for mobile / smartphones will grow 68% annually. According to IDC, it is projected that 970 million consumers worldwide will be impacted by 2011.

The mobile phone is currently the media closest to today's consumer, and it will only increase in the years to come. Mobile phone applications provide the best environment for companies to establish contact with their customers via a mobile device, in terms of usability, penetration, performance and content possibilities.

In this sense, it is essential for companies to present a version of their services and products for end consumers, working on marketing products and services, branding or sales. Unlike navigating on the site of a company via web or cellphone, when you have an application developed with the correct specifications for the numerous mobile devices currently on the market, you can enhance the user experience, attracting and creating loyal customers.

Why Navita?

Navita has extensive experience in developing and distributing applications for end users and understands the main characteristics of the applications stores and how the applications function with different models of devices, operating systems, operators and data network. It has already developed numerous applications and its main success cases are the applications, Navita Translator and Navita Sports, which have had more than 3 million downloads combined and have won awards in different events, impacting users in more than 120 countries.

Here are some consumer applications developed by Navita. Click below to see the application in the BlackBerry APP World store:

Abril

Mercado Livre

Navita Benefits for Consumer Applications

Cost reduction
Provides information about your products and services via mobile phone, which decreases the number of calls at your call center and consequently the amount of staff needed to pass on such information.

Increased sales
By means of a channel that is easy to access and browse, customers can get information when they need it which increases the likelihood of closing the sale.

Increased reliability
Offers numerous channels of contact to your customers, which transmits the impression that your company is always there when they need you, thus increasing reliability and trust at decision-making time.

Loyalty
Through mobile applications, the customer spends more time in contact with the brand, making it Top of Mind when choosing a service or product. They will certainly remember your brand and the immersion experience they had when they decide to buy or recommend you to a friend.

See our Success Cases and how your company can reach a larger number of consumers.